Aaron PosnerMay 13, 20204 min readUnnecessary Phrases You Shouldn't Use In Marketing CopyThere's no shortage of online blog lists advising you of what words and content to avoid using in your marketing copy.
Aaron PosnerApr 29, 20204 min readWhat Are You REALLY Selling?I made a big mistake during my first week as a professionally employed copywriter. But it taught me a lesson I'd never forget.
Aaron PosnerApr 20, 20202 min readUnderstanding The ABC Of Marketing MessagesThere are many ways of crafting a marketing message but the best diving off point is to start with the ABCs.
Aaron PosnerApr 3, 20203 min read3 Reasons Why You Don't Need To Read My Blog PostsThere is no shortage of other blogs on the World Wide Web. You should definitely be reading those blogs.